I was really surprised at the latest Valentino Couture 2010 show this past week. The two designers, Maria Grazia Chiuri and Paolo Piccioli are really taking the brand in a new direction.
This collection was very avatar inspired everywhere from the hair, the make up and the clothes. The avatar theme was combined with a garden of eden, romantic, chiffon, pastel presence.
I didn't really see much cohesion in the line, it was very disjointed. The color pallette was consistent with one piece paying tribute to Valentino red. However, the message received from this show is that Valentino is pushing to attract a new customer base.
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